The front-end retail engine room

You can find many advanced studies on how to design a sales-focused retail performance management system. Here is a simple one that works. What you want is: (1) Facts instead of feelings; (2)  Ways of identifying best practice stores and behaviors and (3) Data for improved decision making and investments in product mix and sales campaigns.

 

by Peter Bur Andersen and Thomas Asger Hansen
Source: Detail on Retail
5 pages. Publication date: Oct, 2010.
Format: English PDF
Theme: Operation
Copyright Permission can be purchased by contacting: info@detailonretail.com

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