Iconic retail

For a retail store to acquire ‘instant icon’ status in the minds of information-rich and time-poor consumers, it needs to possess a ‘special something’ that sets it apart from the competition. This special something can take the form of an unforgettable interior design solution, fantastic visual merchandising, a bold and creative architectural treatment or a well- conceived service offer that places the consumers’ needs firmly at the heart of the experience.

 

by Mandy Saven
Source: Detail on Retail
8 pages. Publication date: Dec, 2010.
Format: English PDF
Theme: Design
Copyright Permission can be purchased by contacting: info@detailonretail.com

Comments are closed.