A HYBRID RETAIL WORLD

In a not too far away future we will be morphing between carbon and bytes, we will be super users of digital services, we will be multi-dimensional and non-local, we will have a sea of floating digital representations and be fascinated by authenticity and humanity. Retailers will need to re-think how they position themselves outside their stores.   by Peter Bur Andersen Source:... Read More

The sincere salesman

Does the combination of selling and sincerity grate on the ear? Then it ́s because you have met too many of so called super sales men who hold the pistol to the head of the customer, giving you an offer you can ́t refuse. He changes jobs eternally and his customers never come back. Including a 5-phase guide to recruitment in retail environments.   by Helle Katholm Knutsen and... Read More